Looking to start your own business?
Author and Manufacturing Lead Generation Business Owner Greg Brede:
- Helped turn a dying manufacturer’s business into a national powerhouse by helping create a new national distribution channel, thus increasing sales 100 fold!
- Turned his own business into one of the leading manufacturing and industrial lead generation companies in America, and is now being copied by other companies.
- Was praised by Minnesota’s former Lt. Governor Marlene Johnson for being a “star salesman” for helping a rural manufacturer turn around sales and become a leader in that industry.
Chapter 1: Deciding to Start Your Business
Starting a new business is sort of like starting any new project: the more projects you do, the better you get at it, and the more comfortable you feel with each endeavor. As you learn the ropes, you find it is easier each time. You know what you have to do and what things that you can skip. A friend of mine, let’s call him Rick, started a business and at times he had a lot of business. At other times, he was slow. As it turned out, Rick was looking at a new business idea and he had it all worked out in his head, right down to every last detail. Rick has a good memory, but I mentioned to him that he should still put together a business and marketing plan. However, I knew he would not.
He was verbally telling me his business plan on how he was going to make a million dollars. In one part of his verbal business plan, he indicated that he needed to get a broker’s license. Now, I know you need a license to sell real estate, insurance, and similar industries, but to sell your own manufactured products? He was asking me how to go about getting such a license. I had never heard of it, and asked him why he needed one. He didn’t know, but thought he needed one. The reason I am mentioning this is that he was wasting a lot of time and energy looking for something that wasn’t even there, and for the most part, held him back. If he would have spent more time on the meat and potatoes of the project, he might have moved forward. Continued..
